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Monday, August 31, 2009

How To Capture Leads with Free Classified Ads
There are many free online/offline classified ad out there. Some people thinks that it doesn't really work to get the prospect with that service. The fact is that many new marketers using it, posting their offer over and over again. Why? because its easy and FREE. You can see that the Ad is short eye catching, but the reason why it calls a two steps Ad is because it doesn't lead your prospect directly to your promoted website. It works two steps:
Step 1 asking the prospect to send email to the auto responder address.
Step 2 the auto responder capture the email and then send an offering email with your website link in it. You can send blank email to the above address to see how it work from inside.
Most of the time this is the most effective way with Classified Ad, where you can only put a very short Ad in it. So the job of your ad only to grab the attention and drive them to send an email for complete information, make them curious about your product!
In order to execute this type of promotion you need to have your own auto responder, there are some free auto responders out there. The auto responder will capture the email and send the offering email automatically so your job only placing your ad to many free classified ads out there. You need to set up the offering letter first in your auto responder before placing the ad.
I have used this strategy with local yellow pages and I put my ad only once a week and I got new leads/subscribers everyday with the little effort I've done.

Not Common But Effective Free Marketing with Free Classified Ads
We all know the many "free" traffic producing avenues. We all know about free classified ads, traffic exchanges, web site submitters, banner exchanges, link exchanges, but how many of you have ever thought of this FREE traffic avenue! In the past I have tried, I think, every free method of advertising, and have also had some success with the variety of free advertising resources. I have also tried different paid advertising sources. They have been very effective in building my business, but many times have proven to costly,especially when you are just starting out in a new business. So I was always on a quest to find new and better ways to advertise. Then I met a person on line with the secret!!
Now, your probably wondering what I could possibly be referring to when I claim to have a source of free advertising that is not commonly practiced. What could I possibly be doing to bring traffic to my website that many other marketers are not prating. What do I know that most of you don't know. Well, I am going to give you the secret right now!
Some time ago, I met a person who was pretty effective in online advertising. After many email correspondences, and being told of all the free ways to advertise, he confided in me. He told me one of the most effective, and FREE, ways to advertise your business is to write articles. At that time I thought he was crazy!! Writing articles? How on earth can writing articles promote my business? After I corresponded with this person, I discovered the "how" in my question. He gave me alot of incite into this method of adverting. Now I will share this knowledge with you!
Here is the hidden source of traffic in writing an article. When I have completed the article, I write a few sentences about myself and include my website address or email address. (Please see bottom of this article for an example.) OK, what do I do after I write an article? There are many e zine owners that would love to print your article. Search out e zines that would fit the category in which your article would be of interest to the readers. Contact the owner. Or you can find places that you can submit your article to which is like a data base for e zine owners to go to when looking for content for their newsletter.
Secondly, there are webmasters who would love to put your article on their site. By using your article, they don't have to do all the "pencil pushing" work, and they get good content for the web site. If the have a good web site, with a lot of good info then they will get more visitors, and happy visitors at that! Meanwhile these people will read your article and some of them will visit your web site. In this way, you are giving something to someone and getting something in return....FREE traffic. Placing these articles in as many places as you can find will increase the number of visitors to your site.
What can you write about? Anything!! Write about anything you can. Maybe you have some good cooking tips. Write an article about your tips. Find appropriate web sites, newsletters, and e zines to submit the article to. Or maybe you are a mechanic, and can give some do it yourself tips. Write out your tips, and again find appropriate places to submit your article to. Maybe you don't feel like you have anything to write about. How about the vacation spot you visited last summer? Write a review! You see there is so much information on the web. There are so many sites looking for content about such a variety of topics, you can write about anything and find places to submit your article.
Now stop and think about it! If you know anything about e zines, you will know some of them have 1,000's and 10's of thousands of readers. Some may only have hundreds of readers, but multiple that by 5 or 10 and the number of folks being exposed to your web site is quite a lot! Now maybe your are starting to see why writing articles are such a good source of free traffic! So Get Started!